Wella Shinefinity Permanent Hair Dye Color 04/12 — 60 ml

Discover a salon‑quality color experience at home with Wella Shinefinity Permanent Hair Dye in shade Nº 04/12. This 60 ml tube delivers durable, vibrant color backed by a shine‑rich finish that elevates your style with every wash. Built on Wella’s trusted heritage, Shinefinity combines professional-grade color performance with a caring formula designed to nourish as it colors.

Why choose Wella Shinefinity 04/12

• Permanent, high‑shine color: Enjoy a lasting, multi‑dimensional result that stays vibrant wash after wash while delivering a reflective, glassy shine that catches the light.
• Shade 04/12—cool brown neutral: A balanced cool‑toned brown that blends naturally with most skin tones and provides refined gray coverage with a sophisticated, contemporary look.
• 60 ml premium formula: A compact, easy‑to‑control tube that minimizes waste and makes precise application straightforward for both at‑home enthusiasts and professionals.
• Professional‑grade yet approachable: Designed to deliver salon‑level results in a household setting, helping you achieve consistent color and glossy finish without sacrificing hair health.
• Authentic, original branding: Part of the Wella Shinefinity line, backed by a long‑standing commitment to performance, reliability, and color integrity.

Who is this shade ideal for?

• Individuals seeking a natural, cool‑tone brown with a luminous shine that enhances depth and dimension.
• Anyone looking for reliable gray coverage with a modern, polished finish.
• Color enthusiasts who want durable, fade‑resistant color that maintains its glow over time.
• Users preferring a premium at‑home coloring experience that mirrors professional results.

What makes Shinefinity 04/12 stand out

Beyond pigment alone, Shinefinity emphasizes color care. The formula is designed to help protect the hair cuticle while delivering a rich, even tone. You’ll notice smoother application, more uniform color payoff, and a luminous finish that remains visible through repeated washes. The shade pairing of 04/12 provides a refined balance between depth and brightness, reducing the flatness that can come with some browns and ensuring the tone reads as natural rather than flat or overly warm.

Use cases and practical tips

• Color refresh: Bring dull, lifeless hair back to life with a single application that adds shine and vibrancy.
• Gray blending: Utilize this shade to seamlessly blend grays into a rich brown foundation for a youthful, cohesive look.
• Shine boost: Expect a noticeable gloss that enhances how light reflects off each strand, giving you a healthy, healthy‑looking mane.
• Maintenance routine: For lasting effect, pair with a color‑safe shampoo and conditioner designed to preserve tone and reduce color fade between coloring sessions.

How to use

1. Perform a patch test 48 hours before applying the dye.
2. Follow the included instruction leaflet for mixing ratios and processing times appropriate for your hair type.
3. Apply evenly from roots to ends, ensuring complete saturation for uniform coverage.
4. Rinse thoroughly with lukewarm water and use a color‑protecting conditioner to seal in shine.

With Wella Shinefinity in shade Nº 04/12, you’re choosing a color that doesn’t just sit on the surface—it enhances your hair’s natural beauty from within, delivering lasting depth, dimension, and a luminous finish. Embrace a color that looks sophisticated, wears beautifully, and keeps your hair feeling cared for—day after day.