Product Information
As I Am Curl Defining Cream Curly Jelly (227 g) — Natural Hair
Unlock defined, bouncy curls with the As I Am Curl Defining Cream Curly Jelly. This gel-cream hybrid is crafted to enhance your natural texture, delivering a flexible hold that shapes and defines curls without weighing them down. The 227 g jar provides long-lasting styling for daily wear, wash-and-go routines, or more intricate styling like twist-outs and finger coils.
What makes this curl-defining cream unique
Unlike heavy pastes or stiff gels, this Curl Defining Cream offers a balanced, moveable hold that lets your curls stay soft and touchable while maintaining definition. The formula blends nourishing ingredients with a gel-like texture to help curls spring back into shape after styling, reducing frizz and enhancing natural shine without sacrificing curl pattern.
Key ingredients & what they do
- Tocopheryl Acetate (Vitamin E) — antioxidant protection that helps support healthy-looking hair and scalp while adding a subtle boost of moisture.
- Hydroxyethylcellulose — a gentle thickener that gives the product its gel cream consistency for easy distribution and even curl coverage.
- Fragrance (Parfum) & Limonene — light, pleasant scent to elevate the styling experience.
- Potassium Sorbate — a preservative helping maintain product freshness over time.
Who this is for
Ideal for anyone with natural curls who wants a defined look without stiffness. Great for wash-and-go routines, twist-outs, and finger coils. Suitable for a wide range of curly textures, from softly waved to tightly coiled, seeking enhanced curl definition with a flexible, natural finish.
How to use
- Start with clean, damp hair. Section hair to ensure even distribution.
- Dispense a small amount of Curl Defining Cream Curly Jelly and work it through sections from roots to ends.
- Scrunch curls gently or twist sections to encourage curl formation.
- Air-dry for a natural look or use a diffuser for faster results. Avoid over-application to prevent heaviness.
Practical styling tips
- For tighter curls, use smaller sections and apply more product to the mid-lengths and ends where definition tends to fade.
- Pair with a lightweight leave-in conditioner for extra moisture without weighing curls down.
- Refresh by misting with water and reactivating the curl defining cream for a quick revive.
Why choose As I Am Curl Defining Cream Curly Jelly
This product blends a gel’s defining power with a cream’s glide, giving you controlled definition that still feels natural to the touch. The 227 g size offers substantial value, making it a dependable staple for regular curl care without frequent re-purchases. It’s backed by the trusted As I Am brand line and distributed through Avlon Europe, ensuring authentic formulation and consistent results.
Upgrade your curl routine with a product designed to celebrate natural texture, reduce styling frustration, and deliver reliably defined curls that look and feel true to you.
